Training Objectives:This major mainly trains senior specialists with knowledge and ability of two-dimensional visual arts, management and planning and at the same time having some basic courses of environmental art design and paying attention to 3 d and 2 d art interdisciplinary teaching and practice.

Students will master the basic knowledge and theory and the skilled operation and design skills of art design by studying. Through the training of artistic thinking ability, the design method and design skills, the students have independent ability to respond to visual art and design and a high aesthetic quality as well as the ability that they can use knowledge they learnt comprehensively to do artistic creation.

Main courses:2 D design, 3 D design, Text Design, Logo design, Book Binding, Advertising Design, Packaging Design, Interior Design, Graphic Creative, Web Page Design, Display Design, Guiding System Design, Corporate Image Design, Computer- aided Design, etc..

Graduates can go to enterprises of education and advertisement, media and media planning, exhibition or publishing and related departments to do visual art design, production, planning, teaching and management work, as well as environmental art design teaching and administration.